{"id":2546,"date":"2023-09-26T04:11:06","date_gmt":"2023-09-26T04:11:06","guid":{"rendered":"https:\/\/merkantadevelopment-shmx.net\/identidad-corporativa\/"},"modified":"2023-12-27T17:29:15","modified_gmt":"2023-12-27T17:29:15","slug":"identidad-corporativa","status":"publish","type":"page","link":"https:\/\/shinhan.com.mx\/es\/identidad-corporativa\/","title":{"rendered":"Identidad corporativa"},"content":{"rendered":"[vc_row type=\u00bbfull_width_background\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb top_padding=\u00bb0″ bottom_padding=\u00bb3%\u00bb constrain_group_2=\u00bbyes\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb 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Historia de IC<\/b><\/span><\/h4>\n

Las palabras clave de Shinhan Financial Group<\/span><\/p>\n

IDENTIDAD DE MARCA es…<\/span><\/p>\n

Expandi\u00e9ndose por el mundo como una empresa financiera internacional que toma la delantera en el siglo XXI, actuando como L\u00edder de los grupos financieros orientados al cliente y seguros <\/span>y con una Escala inclusiva de una red financiera diversificada e integrada.<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbfull_width_background\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb bg_color=\u00bbrgba(0,70,255,0.06)\u00bb bg_image=\u00bb632″ bg_position=\u00bbcenter center\u00bb background_image_loading=\u00bbdefault\u00bb bg_repeat=\u00bbrepeat\u00bb scene_position=\u00bbcenter\u00bb top_padding=\u00bb0″ bottom_padding=\u00bb3%\u00bb constrain_group_2=\u00bbyes\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb color_overlay=\u00bb#e8edff\u00bb advanced_gradient_angle=\u00bb0″ overlay_strength=\u00bb0.95″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb parallax_bg=\u00bbtrue\u00bb parallax_bg_speed=\u00bbmedium\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_direction_desktop=\u00bbdefault\u00bb column_element_spacing=\u00bb0px\u00bb desktop_text_alignment=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_backdrop_filter=\u00bbnone\u00bb column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbrelative\u00bb advanced_gradient_angle=\u00bb180″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbadvanced\u00bb advanced_gradient_display_type=\u00bblinear\u00bb column_padding_type=\u00bbdefault\u00bb][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-8-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_direction_desktop=\u00bbdefault\u00bb column_element_spacing=\u00bbdefault\u00bb desktop_text_alignment=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_backdrop_filter=\u00bbnone\u00bb column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb overflow=\u00bbvisible\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/2″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb enable_animation=\u00bbtrue\u00bb animation=\u00bbfade-in-from-bottom\u00bb animation_easing=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb column_padding_type=\u00bbdefault\u00bb gradient_type=\u00bbdefault\u00bb][nectar_image_with_hotspots image=\u00bb632″ preview=\u00bbhttp:\/\/merkantadevelopment-shmx.net\/wp-content\/uploads\/2023\/09\/Asset-2logo.png\u00bb color_1=\u00bbExtra-Color-1″ hotspot_icon=\u00bbplus_sign\u00bb tooltip=\u00bbhover\u00bb tooltip_shadow=\u00bblarge_depth\u00bb animation=\u00bbtrue\u00bb][nectar_hotspot left=\u00bb3.2063802083333335%\u00bb top=\u00bb45.87311921296296%\u00bb position=\u00bbbottom\u00bb]\n

GLOBAL<\/h5>\n

Gran escala, profesionalismo y representatividad dan el salto a una marca financiera mundial que representa a Corea en esta era de globalizaci\u00f3n[\/nectar_hotspot][nectar_hotspot left=\u00bb60.4782%\u00bb top=\u00bb18.2653%\u00bb position=\u00bbbottom\u00bb]\n

ESPERANZA<\/h5>\n

La paloma y el capullo, elementos clave de la IC actual, se reinterpretan para representar la esperanza en un futuro brillante.[\/nectar_hotspot][nectar_hotspot left=\u00bb46.401186342592595%\u00bb top=\u00bb49.307364004629626%\u00bb position=\u00bbbottom\u00bb]\n

FUTURO<\/h5>\n

\u00abS\u00bb Es el s\u00edmbolo de Shinhan y representa su camino hacia un crecimiento sin fin.[\/nectar_hotspot][\/nectar_image_with_hotspots][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_direction_desktop=\u00bbdefault\u00bb column_element_spacing=\u00bbdefault\u00bb desktop_text_alignment=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_backdrop_filter=\u00bbnone\u00bb column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb overflow=\u00bbvisible\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/2″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_column_text]\n

Significado de CI<\/span><\/strong><\/h4>\n

La paloma y el capullo, anteriores s\u00edmbolos del Grupo Financiero Shinhan, se reinterpretan para representar la esperanza de futuro en el siglo XXI.<\/span><\/p>\n

El \u00abglobo\u00bb es un s\u00edmbolo de globalizaci\u00f3n, mientras que la S en medio del globo significa el camino de esta empresa financiera dando pasos hacia un crecimiento sin fin En cuanto a los colores aplicados, se utiliz\u00f3 el azul para representar la sofisticaci\u00f3n, la confianza, la fiabilidad y la escala junto con el dorado que simboliza el desarrollo y la pasi\u00f3n.<\/span><\/p>\n

Ambos colores expresan la visi\u00f3n segura y la estatura de Shinhan como empresa financiera global que plantea un reto al mundo.<\/span><\/p>\n

Para el logotipo se utiliza un tipo serif de aspecto familiar y elegante, tanto en coreano como en ingl\u00e9s, para distinguir su imagen de las dem\u00e1s. Se aplica a los r\u00f3tulos un sistema de color eficaz y diferencial. libretas y tarjetas para poner en pr\u00e1ctica la voluntad innovadora de Shinhan para el futuro y el gran salto a la globalizaci\u00f3n.<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbfull_width_background\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb top_padding=\u00bb0″ bottom_padding=\u00bb3%\u00bb constrain_group_2=\u00bbyes\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0″ overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb 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Togethership<\/b><\/span><\/h4>\n

El objetivo y la visi\u00f3n de Shinhan Bank, as\u00ed como su estrategia central para alcanzar el liderazgo financiero, es la combinaci\u00f3n de \u00abLiderazgo financiero\u00bb y \u00abUni\u00f3n con el cliente\u00bb. <\/span>El liderazgo de Shinhan Bank no es s\u00f3lo para beneficio del banco, sino para crecer de la mano de los clientes y garantizar su \u00e9xito.<\/span><\/p>\n

Juntos, un ma\u00f1ana mejor<\/span><\/strong><\/h3>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_direction_desktop=\u00bbdefault\u00bb column_element_spacing=\u00bbdefault\u00bb desktop_text_alignment=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_backdrop_filter=\u00bbnone\u00bb column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][nectar_global_section id=\u00bb64″][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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